Movie ticket for a non-3d movie at theaters nearby, which I get to view in gorgeous projection with great sound: $10-$13, depending on the theater.
A very recent movie on iTunes/Amazon Streaming, which I would need to view on my laptop: $14.99.
Exact same movie on DVD at the Redbox next door my apt, which I could view on my TV: $1.28.
I know streaming is going to be the next big thing or whatever, but the pricing still doesn't make a ton of sense if you're not on a Netflix-like subscription service (and even then probably doesn't make sense for most people).
The conversion may be more gradual than analysts think.